How to Make a Sizzling Event Promo Video with AI and Free & Editable Event Promo Video Templates Online

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Last Updated: 2023. 09. 18

Creating a well-crafted event promo video and sharing it on social media offers you a powerful way to generate interest and pre-event hype among the target audience for upcoming business summits, product releases, webinars, and more.

Yet, for small businesses and individuals on a tight budget or short on time to hire professionals to make an event promo video, using editable event promo video templates and the mighty power of AI offers you a time-saving and cost-effective solution.

In this tutorial, we will walk you through how to make a compelling event promo video online using free and editable event promo video templates and AI, plus tons of actionable strategies.

Red Tech Business Summit Event Promo
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Red Tech Business Summit Event Promo
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AI Robot Tech Company Webinar Event Promo
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AI Robot Tech Company Webinar Event Promo
Use This Template

Here’s What You Will Learn:

Also, read how to create great app promo videos.

What Is an Event Promo Video

An event promo video is a snappy promotional video (30 to 60 seconds) that aims to spark interest and buzz for your upcoming business event.

What a typical event promo video looks like.

Since an event promo video offers a sneak peek into what to expect from an upcoming event, let’s say, a business summit, a product release, a workshop, a webinar, fundraising, or trade shows & expos, etc., here are what you should include in your event promo video:

Online Business Conference Promo Video
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Online Business Conference Promo Video
Use This Template
Business Event Promo Video
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Business Event Promo Video
Use This Template

List Details of Your Promo Event:

  • Event name and your brand logo: Clearly display the event name and your logo at the beginning of the video for brand recognition.
  • Date and time: Inform viewers about the date and time of the business event.
  • Location: Specify where the event will take place, including the physical address or online websites.
  • Purpose of the event: Briefly explain the objective of the event.
  • Highlights of the event: This is what breaks or makes a great event promo video. Please only offer a sneak peek of the highlight and leave a hook.
  • For example, tell viewers how many industry leaders and experts will attend the event and what topics will be covered in different sessions, but don’t unpack the whole package, such as the special guests, and bonus for attendees.

  • Registration or ticketing information: Offer a website or instructions on how viewers can register or get free tickets for the event or get more details about the coming event.
  • Sponsors & partners: Give credits to sponsors and partners of the event at the end of the event promo video and add credibility to your event and build mutual trust.
  • Add Event Promo Video Spice:

    Tech Business Event Promo Video
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    Tech Business Event Promo Video
    Use This Template
    Business Conference Event Promo Video
    Preview
    Business Conference Event Promo Video
    Use This Template
  • Visual appeal: Use text animations for call-to-cations in your event promo video or engage viewers with motion graphics, eye-catching images, and trending transitions.
  • Voiceovers: Add voiceovers or audio narrations to connect with the target audience and make your event promo video more personal, engaging, and professional.
  • Music & sound effects: Use inspiring music and sound effects to create the vibes and emotions in your event promo video.
  • How to Make a Sizzling Event Promo Video with AI & Event Promo Video Templates

    Skip the bulky and clunky editing software. As you are busy preparing for the upcoming promo event, using a flexible online AI video maker with free and editable event promo video templates to make event promo videos will save you tons of valuable time and effort. In this case, the intuitive and feature-packed FlexClip AI video maker is tailor-made for your needs.

    Effortlessly make a captivating event promo video by FlexClip online.

    Create Now

    Best Features to Create an Event Promo Video with FlexClip:

  • Offer you 1530+ expertly-crafted and fully customizable event promo video templates, covering business conference & summit event promo, webinar event promo, mobile app product event promo, business & art museum expo, meeting invitations, auto show, night club party promo, etc. With easy drags and drops of your video assets, you can make a riveting event promo video in minutes.
  • Online Business Event Promo Video
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    Online Business Event Promo Video
    Use This Template
    UX Design Event Promo Video
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    UX Design Event Promo Video
    Use This Template
    Business Conference Promo Event
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    Business Conference Promo Event
    Use This Template
    Stylish App Promo Video
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    Stylish App Promo Video
    Use This Template
  • Harness the handy AI video script generator, powered by ChatGPT, to write event promo video scripts for you. You can easily edit the AI-generated script to fit your brand and promo event activities or regenerate the script until you are fully satisfied.
  • Use ChatGpt to effortlessly write your event promo video scripts

    Use ChatGpt to effortlessly write your event promo video scripts.

    Use AI Video Script Generator
  • Utilize hyper-realistic text-to-speech generator to directly convert event promo scripts to realistic AI voices in your event promo video. There are 400 AI voice avatars available in 140 languages. You can customize the AI voice’s gender, age, voice styles (friendly, chat, newscast, excited, whisper, etc.), speed, pitch, and natural pauses.
  • Seamlessly convert text to realistic AI voice for voiceovers of your event promo videos

    Seamlessly convert text to realistic AI voice for voiceovers of your event promo videos.

    Use Free TTS
  • Leverage the AI auto subtitle generator to transcribe audio and videos to text for subtitles in one click. The auto-transcription promises over 90% accuracy and supports 140+ languages and diverse accents. You can edit and stylize the subtitles for burned-in subtitles or directly download the subtitle in SRT, VTT, SSA, ASS, SUB, and SBV files for closed captions on YouTube, blog posts, translations or other repurposings.
  • Auto-generate subtitles for your event promo videos

    Auto-generate subtitles for your event promo videos.

    Add Subtitles Now
  • Access 74,000+ royalty-free music tracks and sound effects and easily layer multiple inspiring music and transition sound effects for seamless sound design or audio mixing, sparing you the hassle of scouring the perfect sound online.
  • Use vast royalty-free music and sound effects to create vibes for your event promo videos

    Use vast royalty-free music and sound effects to create vibes for your event promo videos.

  • Use 1,000+ readymade and editable text animations for CTAs in your event promo video and spice up your event promo video with 200+ trending transitions, 300+ creative effect overlays, and 4M+ royalty-free stock images and footage, funny GIPHY stickers, animated illustrations, social icons, etc.
  • Use creative effects overlays and other video assets to spice up your event promo videos

    Use creative effects overlays and other video assets to spice up your event promo videos.

  • Create a workspace and send an email or a link to invite and collaborate with your team members and friends to jointly create the event promo video project. Collective wisdom prevails.
  • Collaborate with your team to polish the event promo video

    Collaborate with your team to polish the event promo video.

  • In addition, as a full-featured AI video maker, FlexClip also offers you other AI tools to automate the video editing process and reclaim chunks of valuable time. From the AI text-to-image generator, powered by Stable Diffusion, to the text-to-video generator, image background remover, and audio extractor, etc. making event promo videos has never been easier!
  • Convert text to video by FlexClip online

    Convert text to video by FlexClip online.

    Convert Text to Video Now
    Step 1
    Select an ideal event promo video template.

    Visit the event promo template page > use the right-side filter > select “landscape” aspect ratio and “newest” to search for the latest event promo video template > preview the video template > click the customize button.

    Select a free event promo video template
    Step 2
    Upload your video assets to FlexClip from your PC, phone, Google Drive, One Drive, Dropbox, or Google Photos.
    Upload your event promo video assets to FlexClip

    Upload your event promo video assets to FlexClip.

    Next, drag and drop to replace premade videos and images with yours. You can trim the duration of your images or videos as well.

    Drag and drop premade images and videos with yours

    Drag and drop premade images and videos with yours.

    If you don’t have many video assets, you can click the Video or Photo tab to access FlexClip’s 4M+ royalty-free stock photo and video assets for your needs.

    Use royalty-free videos and photos for your event promo video project

    Use royalty-free videos and photos for your event promo video project.

    Create Now
    Step 3
    Use AI video script generator to write scripts for your event promo video.

    Click the Tools tab below > AI Video Script > use ChatGPT prompts to ask ChatGPT to generate AI scripts for you, let’s say “write me a 1-min script for an event promo video about AI business summit in New York, keep the tone engaging and friendly” > hit the Generate button.

    Use ChatGPT prompts to ask ChatGPT to write event promo video scripts for you

    Use ChatGPT prompts to ask ChatGPT to write event promo video scripts for you.

    Use AI Video Script Generator

    Now, you can skim through the AI-generated event promo video script > edit and rephrase words to fit your promo event’s date, venue, topics, highlights, branding, etc. If you don’t like the current script, you can head back and use other ChatGPT prompts to regenerate the script. Learn how to write great ChatGPT prompts for AI video scripts.

    Edit AI-generated event promo video script to fit your needs and styles

    Edit AI-generated event promo video script to fit your needs and styles.

    Step 4
    Convert scripts to realistic AI voices in your event promo video.

    Once you are satisfied with the event promo scripts, you can directly convert text to lifelike AI voices for voiceovers in your event promo video.

    Copy the intro of the script > head back and click Text to Speech > paste the script into the text block > select the target language and accent > preview the AI voice avatar’s voice and pick one you like > customize the voice style (such as friendly, excited, cheerful, hopeful, etc.), voice speed, pitch > preview the AI-generated voice > press Save to Media to convert text to speech.

    Choose an ideal AI voice and set voice style and convert text to realistic AI voices for voiceovers of your event promo video

    Choose an ideal AI voice and set voice style and convert text to realistic AI voices for voiceovers of your event promo video.

    Use Free TTS

    Now, you can repeat the same step to convert the rest of the script to natural-sounding AI voices. A small trick is that you can manually insert commas between two words to add natural pauses to make AI voices hyper-realistic.

    Insert commas to add natural pauses to your AI voices

    Insert commas to add natural pauses to your AI voices.

    Next, click the Media tab > audio > click the plus sign to align all the realistic AI voices to match the right video scene in the intuitive timeline. You can trim or split the audio or drag and drop to adjust their sequence or adjust the volume, etc.

    Align all the AI voices to the right video scenes

    Align all the AI voices to the right video scenes.

    Step 5
    Auto-generate burned-in subtitles to your event promo video.

    To make your event promo video accessible to all viewers, it’s advisable to add burned-in subtitles or captions to it. With FlexClip’s AI auto subtitle generator, you can do it with the click of a button and over 90% accuracy.

    Click the Subtitle tab > Auto AI Subtitle > identify the language > hit Next > choose the subtitle style, which can be changed later > press the Generate button. Now, sit back and sip your latte waiting for your subtitles to get ready.

    Automatically add subtitles to your event promo video with the click of a button

    Automatically add subtitles to your event promo video with the click of a button.

    Add Subtitles Now

    Next, playback the video > proofread the auto-generated subtitles > correct any typos > scroll up and click the Download button to save the subtitle in SRT, VTT, SSA, ASS, SUB, and SBV files for closed captions on YouTube, Facebook, Vimeo, and other repurposings.

    Edit the auto-generated subtitles or download the subtitles for closed captions or other repurposings

    Edit the auto-generated subtitles or download the subtitles for closed captions or other repurposings.

    You may also click the Style tab > customize the subtitle font, size, color, and color& opacity of text background fill, alignment, boldness, italics, etc.

    Customize the style of subtitles

    Customize the style of subtitles.

    If you find one subtitle too long, you can press Enter to split it or merge two short subtitles with one click. Pretty handy!

    Easily split or merge subtitles

    Easily split or merge subtitles.

    Step 6
    Customize the text and text animations.

    Select a premade text > double-click to type in your text > customize the style of text, such as text font, text color, size, alignment, opacity, etc.

    Easily customize the style of your text

    Easily customize the style of your text.

    With the text selected, and click the Motion tool > you can easily animate the text with styles for text reveal, such as typewriter, cinematic glitter, burst, bounce, blur, contract, neon, jump, etc. You may trim the duration of text animations as well.

    Effortlessly animate the text with styles

    Effortlessly animate the text with styles.

    If you don’t like the current text animations, click the Text tab > scroll down to choose from 1,000+ readymade and editable text animations, such as lower thirds and profile titles for keynote speakers, and YouTube/TikTok/IG Reels Like, Share, and Subscribe buttons, and news titles, speech bubbles, quotes, call-out titles, search bars, location titles, etc. please feel free to explore.

    Use search bars and other motion graphics animations for CTAs in your event promo videos

    Use search bars and other motion graphics animations for CTAs in your event promo videos.

    Create Now
    Step 7
    Add royalty-free music, sound effects, and other visual effects.

    Click the audio tab > music > search for “corporate”, “uplifting”, and “business” to pick an upbeat piece of music to create vibes and emotions for your event promo video. In the Sound Effects tab, you can also search for “swoosh”, “whoosh”, “impact” and “hit” for text reveal or transitions.

    Add uplifting corporate music and sound effects to create the vibes for your event promo videos

    Add uplifting corporate music and sound effects to create the vibes for your event promo videos.

    Create Now

    A small trick is to layer multiple audio tracks to create depth and a real-world auditory experience for the viewers. You can trim and split the audio, and adjust each audio track’s volume, or apply fade in/out effects for a seamless audio transition.

    Or further jazz up your event promo video with 200+ trending transitions like a circle, splash, geometric shape, glitch, zoom in/out, etc., or click the Overlays tab to select eye-catching effect overlays like lens flare, light leaks, bokeh, matrix effect, etc. to add an artistic flair to your event promo video, etc. or add rhythm to your event promo video with smooth fast forward effects.

    Add creative effects overlays and trending transitions to take your event promo video up a notch

    Add creative effects overlays and trending transitions to take your event promo video up a notch.

    Step 8
    Preview and share.

    Done with the editing. You can click the Export button to save the 1080P MP4 video to your PC or directly share it to YouTube, Google Drive, One Drive, Dropbox, or even TikTok; a clickable link is also available for your blog posts, newsletters or other repurposings.

    Easily share and purpose your video content

    Easily share and purpose your video content.

    Two Event Promo Video Maker Alternatives

    Apart from the FlexClip AI video maker, there are two other event promo video makers with event promo video templates for you:

    1. Renderforest

    If you need to create both event promo videos and graphics for your promo event, the flexible Renderforest event promo video maker can be another great alternative. There are 700+ sleek event promo video templates with eye-catching transitions for you to choose from.

    Make event promo videos with Renderforest event promo video templates

    Make event promo videos with Renderforest event promo video templates.

    All you need is to swap the premade text, images, videos, and logos with yours > use stock music for your event promo video > export the video. The only downside with Renderforest is that the text animations and transitions are not customizable.

    2. Animoto

    As one of the well-established online video makers, Animoto also offers you an easy-to-use storyboard video editor to edit images and clips into a compelling event promo video. There are 15 event promo video templates available plus a limited number of stock music, images, and videos. You can customize your video assets with ease.

    Create event promo videos with Animoto’s event promo video templates

    Create event promo videos with Animoto’s event promo video templates.

    The intuitive editor is exceedingly friendly to someone new to editing. The only downside with Animoto is that there are no advanced video editing features available.

    Reignite Your Creativity with Great Event Promo Video Samples

    Finally, to ignite your event promo video creation, we've curated three classic event promo video samples to spark your inspiration. Let these great event promo videos fuel your creativity and pave the way for your promo success!

    1. Tech Summit Event Promo Video

    Tech summit event promo video.

    This dynamic 33-second event promo video features upbeat music with a climactic tempo, smoothly unveiling the highlights of the tech summit event. The text animations and jump cuts effectively convey key information, with compelling CTAs to wrap up.

    2. Leadership and Management Conference Event Promo Video

    Leadership and management conference event promo video.

    This snappy event promo video employs flashy strobe light effects, rapid speed change, and slick transitions to infuse rhythm and flair into the leadership and management conference. The excitement and vibes through the event promo video prompt you to join the event yourself. The registration or ticketing information comes in handy at the end of the video for CTAs.

    3. AI Business Summit Event Promo Video

    AI business summit event promo video.

    If you wanna get creative and add a personal flair to your event promo video, this AI business summit event promo video can be a textbook example. It boasts a sleek red theme and lively transitions. The zooming text animations, paired with dynamic red blocks for CTAs, make a powerful impact, serving their purpose flawlessly.

    Now, It's Your Move

    So, that’s how you can effortlessly make a great event promo video with editable event promo video templates to generate interest and excitement for your promo event. Please feel free to experiment with these event promo makers and share this post on your Facebook and Twitter and tag us. Cheers to your event promo success!

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